MEMI (right) even looks good with your sparkly Claire’s cuff. It’s called the MEMI, and it’s a “chic iPhone-compatible smartbracelet that discreetly vibrates when you receive important phone calls, text messages and calendar alerts,” the gadget’s website says. Using Bluetooth technology and a MEMI app, you can designate whose calls and texts are worthy of your attention. MEMI’s website insists it’s the first piece of wearable tech for women and by women, because clearly its founders haven’t heard of the USB cords the CFDA and eBay fashioned into crude jewelry last week. Still, MEMI is probably the first wearable tech for and by women that your eight-year-old niece couldn’t have made in 10 minutes at summer camp.