Neville Brody has created a new typeface for Englands official World Cup kit. The new kit, which was produced by Nike, aims to honor the England kits of old while presenting something fresh and modern. Brody has been at the forefront of both graphic design and typography for decades. He designed record covers for bands such as Depeche Mode, was an early formative voice behind the highly influential music and culture magazine The Face, and co-founded Fontworks, a type consultancy that opened the worlds first online store for typography.