Police in London have decided to place anti-piracy advertisements on illegal torrent sites. They hope their own notices will help to decrease ad revenue for the sites in addition to drawing attention to their illegal activity. Currently, torrent sites receive most of their advertisements from syndication networks. Many legitimate brands and companies have their advertisements available in such networks, and often dont realize they will be advertising on an illegal torrent site. Through this method, the police will not pay the torrent site for using the ad space.
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