Vimeo has just given its iOS app a significant makeover, introducing a more lightweight feel and what the company describes as \a friendlier vibe.\ The app has been revamped from corner to corner — at least visually — and now almost feels like something youd expect from Tumblr. Everythings based around a new home screen that splits the Vimeo experience up into four categories. Vimeo is also going for a more social feel, with \more personalized\ profiles and an easy way to discover which videos are getting likes from the people you follow.