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Virtual reality opens London Marathon to all

11
Apr
2014

By Mitch Phillips LONDON (Reuters) – “You’re virtually there” is a common shout of encouragement to ailing runners in the London marathon but thanks to a new “interactive 3D experience” athletes the world over will be able to navigate the course from the comfort of their own treadmill. Marathon organizers have combined with established treadmill video producers Paofit to create the new system that combines HD video of the entire 26.2 mile, icon-studded route with virtual reality avatars. “It’s a fantastic innovation,” race director Hugh Brasher told Reuters on Friday shortly before running a treadmill mile as part of the system’s official launch. “You can see the famous landmarks of the Cutty Sark, Tower Bridge, Canary Wharf, the London Eye, the Houses of Parliament and Buckingham Palace and even experience the thrill of the finish on The Mall.

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