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We Ate Ten Pounds of Valentine’s Day Chocolate With HowAboutWe for Couples

10
Feb
2014

HowAboutWe began in 2010 as a singles’ dating site aimed at ending “endless online profile browsing,” cofounder Brian Schechter explained to Betabeat. He and fellow founder Aaron Schildkrout wanted to create an experience “where you post actual date ideas, and connect and meet in the real world, away from pokes [and] winks.” But Mr. Schechter said he was troubled that after people found love on HowAboutWe, they no longer had any use for the site. “We had all those people who found love on HowAboutWe, and [were] still wanting the HowAboutWe experience—they were still asking for suggestions for dates,” Mr. Schechter said, “We set out to create a product for couples.”

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