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WhatsApp hits 500 million users


When the news first broke that Facebook had snapped up WhatsApp for a scarcely believable $19 billion, reports stated surfacing that the social messaging apps closest rivals had started to see a huge influx of new customers. The belief was that consumers were deserting WhatsApp because of its Facebook connection. Whats more, the fastest growth is in India, Brazil, Mexico and Russia, which suggests that the Facebook connection is positive — the social networks fastest growth over the past 12 months has been in the same four countries. Compared with other fast-emerging consumer tech markets, India is very much playing catch up when it comes to moving from feature phones to smartphones, yet, according to WhatsApp spokesperson for the India market, Neeraj Arora, the country currently has 48 million active WhatsApp users, up 8 million since February.

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