The online marketplace where small business owners can purchase health insurance plans for their employees has been delayed by a full year, most likely to avoid some of the technical problems that have plagued Healthcare.gov, the marketplace for individuals. The government-run Small Business Health Option Program, or SHOP, has been repeatedly pushed back but was expected to launch this month. The administration says it will concentrate on both creating a smoothly functioning online experience in the SHOP Marketplace, and adding key new features before the site opens. Small businesses will be able to compare plans online, but theyre being directed to an agent, broker, or insurance company in order to get enrolled.
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