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Why HBO won’t ditch cable, no matter how much you beg it to

29
Jul
2014

HBO gets it: You want to be able to subscribe to its content without having to pay for a bunch of other channels you don’t want. However, just because HBO understands what you want, that doesn’t mean it care. Re/code’s Peter Kafka has an excellent post explaining why HBO isn’t going to pull a Netflix and offer a standalone online subscription, no matter how much you beg it to do so. It basically boils down to this: HBO is making money hand-over-fist from its current arrangements with cable providers and it faces no incentive to change its business model, even if it means that an unprecedented number of people are pirating its shows. “HBO depends on the pay TV providers to market

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