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Why the iWatch is riskier for Apple than you think

13
Aug
2014

So we’re now pretty certain that Apple will release its iWatch… well, sometime before the end of the year. In the buildup to its release, many analysts have been predicting some absurdly high sales numbers in the iWatch’s first year — remember Morgan Stanley analyst Katy Huberty’s bold projection that Apple could sell as many as 60 million (!) iWatches in its first 12 months on the market. It goes without saying that there are good reasons to be skeptical of such sales projections, especially when you consider that the iWatch actually looks like a pretty risky endeavor from Apple’s perspective. Why is the iWatch so potentially risky? Anonymous Twitter user and frequently sharp Apple observer Sammy the Walrus IV inadvertently tells us

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