Last week the highest court in the land recognized the centrality of mobile when Chief Justice Roberts wrote in an opinion, modern cell phones…are now such a pervasive and insistent part of daily life that the proverbial visitor from Mars might conclude they were an important feature of human anatomy. You dont have to be from Mars to understand we are in the midst of a dynamic mobile revolution-nearly 500,000 U.S. fans streamed coverage of the USA-Portugal World Cup game on their mobile devices through the ESPN app alone. Five days later, the WatchESPN streaming platform set a record
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