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Xbox Originals to challenge Netflix in June

28
Apr
2014

Microsoft has been teasing a number of original television projects for months, and with the first shows ready to premiere this June the company’s Xbox Entertainment Studios has revealed its full slate of projects. Dubbed Xbox Originals, the content push will begin this June 13th with the previously-announced interactive live broadcast of the Bonnaroo music festival. Streaming music festivals online isn’t anything new, but Xbox owners will be able to go beyond simply watching a video feed, with the ability to switch stages, vantage points, and to partake in Skype chats with various artists backstage. According to Xbox Entertainment Studios head Nancy Tellem — a television industry veteran that was previously president of CBS — interactivity will be a common thread running through all of the company’s original content, a unique differentiator that can set it apart from the kind of shows being made by its competitors.

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