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YouTube starts shaming ISPs for delivering awful streaming

07
Jul
2014

Move over, Netflix — you’re no longer the only video streaming service capable of shaming ISPs. Quartz notices that YouTube has started delivering small pop-up messages in videos that are experiencing slow buffering that invite you to “find out why” you’re “experiencing interruptions.” When you click on the message, you’re taken to Google’s new website that documents ISPs’ video streaming quality and shows you that your ISP happens to be doing a bad job of getting you the video you want to watch. Quartz points out that Google’s new YouTube notifications are much more subtle than the notifications that Netflix started using earlier this year, but they’re still designed to foist the blame for shoddy streaming squarely onto your ISP.

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