Companies spanning retailers, travel companies, media & entertainment, gambling firms and banks have far more mobile apps owned by them or referencing their brand than they are aware of, many of which come from a new breed of hacker intent on compromising their digital assets and putting their customers at risk.
RiskIQ research found that, on average, nine-in-ten apps exist in un-official stores, places brands are unaware of which is leaving brand assets vulnerable to compromise. With hundreds of mobile app stores and more than 11 million apps now being marketed, the ability to police and protect digital assets is becoming harder to achieve.
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