targeted advertising | DataProtectionCenter.com

What you need to know about online advertisers tracking you

16

May

2014

Spend lots of time online? Then perhaps youve heard of targeted advertising, Big Data analysis and complaints of privacy violations by advertising companies. The ads above your Gmail inbox?

Category CA Technologies Tech Written by Engadget 0 Comments

Sky’s AdSmart brings targeted advertising to your TV

15

Jan

2014

As it turns out, Sky isnt prepared to sit and watch while its business get trashed by Google and chums. To get in on the targeted advertising game, the broadcaster is launching a new platform on its UK set-top boxes, called AdSmart. The system works by sending a library of clips direct to your Sky+HD […]

Category CA Technologies Tech Written by Engadget 0 Comments

Google’s New Policy and the Conscientious Click

14

Dec

2013

Whether you like it or not (weak pun intended), every click you make online, every purchase, every article you read, says something about you. And with the rise of targeted advertising, that information is increasingly convertible into dollars.

Category CA Technologies Tech Written by Huffington Post 0 Comments

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What you need to know about online advertisers tracking you

Sky’s AdSmart brings targeted advertising to your TV

Google’s New Policy and the Conscientious Click

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