Apple’s latest addition to the ‘Your Verse’ iPad campaign introduces us to two brave mountaineers who never forget to pack their tablets when preparing for an expedition. We got a glimpse of mountain climbers Adrian Ballinger and Emily Harrington in the first ‘Your Verse’ commercial, but the new written feature on the ‘Your Verse’ page gives us an in-depth look at how an iPad can be a tool for capturing and sharing incredible moments as well as a lifeline when the going gets rough. “Five years ago, it was hard to even get a paper map of some of these places,” said Ballinger. “Now with the iPad it’s remarkable how much we can plan ahead.” The Elevating Expedition feature is
Comments are closed.
