Not everyones happy about scientists on social media. University of Liverpool geneticist Neil Hall recently noticed scientists with large Twitter following gaining a seemingly unfair advantage at conferences and in scientific discussions. As a counterbalance, Hall has proposed a Kardashian index, directly comparing a researchers Twitter followers to his or her journal citations. Still, the K-index is still in its early days, and there is plenty more research and discussion to be done — much of it on social media.