Fox Sports says its livestream of Super Bowl XLVIII, between the Seattle Seahawks and the Denver Broncos, was the most-viewed livestream of a single sporting event in the United States in history. The internet broadcast — the third time the Super Bowl has been streamed live by a major network — attracted an average audience of 528,000 viewers per minute. FOX also earned a Super Bowl record for online audience engagement, with users spending an average of 47.8 minutes watching the stream, compared to 38.1 minutes in 2013, and 37.4 minutes in 2012. Foxs use of the viewers per minute statistic makes direct comparison with other streaming events difficult, who often use peak concurrent viewers to measure audience.
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