In an era where enterprise environments are increasingly driven by artificial intelligence, the challenge of securing sensitive data while embracing innovation has never been more pressing, especially as companies race to integrate Generative AI (GenAI) into their operations. The risks of data breaches, insider threats, and regulatory non-compliance loom large. GTB Technologies, a recognized leader in enterprise-grade Data Loss Prevention (DLP) and AI-aware data security, steps into this critical space with groundbreaking solutions. Their participation in the Gartner North America Enterprise Risk, Audit & Compliance Conference, held on September 8–9 at the Gaylord Texan Resort & Convention Center in Grapevine, Texas, offers a timely platform to address these challenges. This event brings together risk, audit, and compliance leaders seeking actionable strategies to navigate the complexities of AI adoption, and GTB is poised to demonstrate how their technology can safeguard enterprises without stifling progress.
Innovations in AI Security
Pioneering Tools for GenAI Protection
At the heart of GTB Technologies’ showcase is a commitment to securing GenAI environments with precision and reliability. During a featured session on September 8 at 1:35 PM CT in the Exhibit Showcase Theater, Longhorn F, the company presents strategies tailored for risk, audit, and compliance leaders. Titled with a focus on effective DLP, the session delves into integrating GenAI technologies safely, ensuring control and regulatory alignment are not compromised. GTB emphasizes the delivery of provable controls over speculative tools, responding to the growing demand from regulators for tangible evidence of compliance. This approach addresses real-world scenarios where securing sensitive data and monitoring insider behavior are paramount. By focusing on practical applications, GTB sets a standard for how enterprises can balance the benefits of AI with the imperative of risk management, offering a glimpse into a future where innovation and security coexist seamlessly.
Previewing Next-Generation Solutions
Beyond the session, GTB Technologies provides hands-on insights at Booth #100, where live demonstrations highlight their enforcement capabilities across endpoints, browsers, and GenAI tools. Two upcoming innovations steal the spotlight: Lifeguard AI™, designed for insider risk detection and triage through behavior-aware algorithms, and TraceVault AI™, a tool for rapid forensic discovery to aid audits, incident response, and legal holds. Though not yet commercially available, these previews illustrate the potential to revolutionize data security practices. The demonstrations underscore GTB’s forward-thinking approach, showing how these tools can preemptively tackle threats in hybrid environments. Attendees gain a unique perspective on how AI-driven solutions can transform compliance workflows, reducing manual oversight while enhancing accuracy. This focus on cutting-edge technology reflects the broader industry shift toward proactive, intelligent security measures that anticipate risks before they materialize.
Addressing Compliance and Risk Management
Aligning with Global Standards
A cornerstone of GTB Technologies’ offerings at the conference is their robust support for compliance with major frameworks such as NIST 800-53, CMMC, HIPAA, ISO 27001, and GDPR. Their solutions are engineered to empower compliance leaders with efficient policy enforcement, minimal false positives, and detailed, evidence-grade reporting. This alignment ensures that enterprises can meet stringent regulatory requirements without sacrificing operational agility. At the event, GTB showcases how their proprietary EDM engine delivers near-zero false positives, a critical feature for organizations navigating complex audits. This precision enables leaders to focus on strategic priorities rather than sifting through irrelevant alerts. By addressing the diverse needs of global enterprises, GTB positions itself as a trusted partner in maintaining compliance across varied regulatory landscapes, ensuring that data security remains a foundation for business success.
Redefining Governance in AI Environments
The intersection of AI adoption and data security forms the overarching theme of GTB’s presence at the conference, highlighting the inadequacy of traditional DLP tools in GenAI contexts. Advanced, AI-aware solutions are necessary to provide real-time governance and insider threat detection, a perspective that resonates with evolving industry trends. GTB’s technology offers a nuanced response to these challenges, enabling enterprises to monitor and manage risks as they emerge. This capability is especially vital as regulators intensify scrutiny over AI-driven data handling. The company’s emphasis on actionable, evidence-based tools ensures that compliance is not just a checkbox but a dynamic process integrated into daily operations. By fostering a balance between innovation and risk mitigation, GTB helps enterprises adopt GenAI responsibly, paving the way for secure technological advancement in an increasingly complex digital landscape.
Reflecting on a Vision for Secure Innovation
Looking back, GTB Technologies’ engagement at the Gartner North America Conference underscored their pivotal role in shaping AI-aware data security. Their featured session and live demonstrations at Booth #100 provided risk, audit, and compliance leaders with concrete strategies to tackle the unique challenges posed by GenAI adoption. The preview of tools like Lifeguard AI™ and TraceVault AI™ offered a compelling vision of future-ready solutions that prioritize insider risk detection and forensic capabilities. Moving forward, enterprises can draw inspiration from GTB’s commitment to aligning with global compliance standards while pushing the boundaries of innovation. Leaders are encouraged to explore how such AI-driven security measures can be integrated into their own frameworks, ensuring that data protection evolves alongside technological progress. This event marked a significant step toward equipping organizations with the insights and tools needed to navigate an AI-driven world with confidence and control.