Auwau is transforming the field of managed service provider (MSP) backup management with its innovative solution, Cloutility. Combining the essences of “automation” and “wow,” Auwau has designed Cloutility as a web-based software platform that is installed locally for providing backup-as-a-service to MSPs and enterprises. This advanced system seamlessly integrates with existing backup and data protection infrastructures while offering a plethora of features such as role-based self-service, monitoring, custom reporting, alerting, and recurring billing automation within a secure multi-tenant environment.
Cloutility’s Integration Capabilities
Seamless Integration through Cloutility REST API
One of the standout capabilities of Cloutility is its robust integration through the Cloutility REST API. This feature allows users to effectively integrate Cloutility with other business applications and platforms. By enabling users to connect their backup services with a broader range of business functionalities, Cloutility provides a versatile and powerful tool for data management.
The integration also supports secure data protection and S3-storage technologies like IBM Storage Protect, Rubrik, Cohesity, IBM Storage Defender Data Protect, IBM Cloud Object Storage, and PoINT Archival Gateway, all managed through a single pane of glass. This unified management approach ensures that data is safeguarded with the highest security standards while providing users with a streamlined and efficient way to handle their backup and storage needs.
Moreover, the REST API facilitates a high degree of customization and flexibility, allowing businesses to tailor their backup services to meet specific organizational requirements. This adaptability is crucial for MSPs who need to cater to diverse client needs while maintaining a consistent and reliable service.
PoINT Archival Gateway Integration
A significant advancement within Cloutility is its collaboration with PoINT’s Archival Gateway, delivering tape-based object storage as-a-service. This unique combination allows customers to handle user and authorization management entirely on their side, ensuring data security and compliance. Recent enhancements to PoINT’s Archival Gateway have empowered customers to transfer data to disks and between tapes and disks using a single access point, effortlessly managing “warmer” data through a unified object storage solution.
This seamless data transfer capability simplifies the process of data archiving and retrieval, making it an effective tool for companies managing large volumes of data. The integration of tape-based storage offers an additional layer of data protection, ensuring that critical information is securely archived and readily accessible when needed.
Furthermore, the use of a unified object storage solution streamlines the management of different types of data, making it easier for businesses to maintain an organized and efficient storage system. This comprehensive approach to data management enhances the overall reliability and performance of backup services, providing MSPs and enterprises with a state-of-the-art solution.
Partnerships and Market Presence
Strategic Collaborations
Based in Copenhagen, Denmark, Auwau has established strategic partnerships with various companies, including Advania Sweden, unit it, seeweb, JN DATA, safespring, bloosite, and christie. These collaborations have expanded Auwau’s market reach and enabled the company to deliver its Cloutility platform to a broader audience. By working with these key partners, Auwau has positioned itself as a reliable and innovative solution provider in the backup-as-a-service industry.
Despite being a small firm with just three employees and annual sales under €1m, Auwau has achieved remarkable success with over 50 Cloutility installations and maintains a profitable operation. This impressive track record demonstrates the company’s ability to deliver a high-quality product that meets the needs of its clients.
Pricing and Distribution
The Cloutility platform’s listing in the IBM product catalog via its distributor Arrow further enhances its market presence and credibility. This inclusion not only provides MSPs with easy access to Cloutility but also reinforces the platform’s reputation as a trustworthy and effective solution for backup management.
Auwau’s pricing model, based on data capacity, offers flexible options for clients. For instance, managing 25 terabytes of data for a retail client with 20 shops costs approximately €300 per month. This competitive pricing, combined with the platform’s robust features and integration capabilities, makes Cloutility an attractive option for MSPs and enterprises seeking a comprehensive backup-as-a-service solution.
A Bright Future for Auwau and Cloutility
Auwau is revolutionizing the MSP backup management industry with its cutting-edge solution, Cloutility. The name Cloutility merges “cloud” and “utility,” highlighting its blend of automation and impressive functionality. This web-based software platform is installed locally and offers backup-as-a-service to MSPs and enterprises. Cloutility seamlessly integrates with existing backup and data protection systems and provides a wide array of features. These include role-based self-service, monitoring capabilities, custom reporting, alerting, and automated recurring billing. All these functionalities are delivered within a secure, multi-tenant environment, ensuring the highest level of service and security. Cloutility’s comprehensive toolset allows for streamlined, efficient management, meeting the advanced needs of modern MSPs and enterprises alike. Auwau’s innovative approach is making a significant impact on the MSP landscape, facilitating improved performance and enhanced user satisfaction.
