Apple CEO Tim Cook is less flamboyant than his predecessor, but is gradually reshaping the company to become a better corporate citizen than it was under Steve Jobs, according to a new profile. The New York Times takes a long look at Cooks tenure and finds a steady hand who has compelled Apple to embrace renewable energy, philanthropy, and domestic manufacturing, among other initiatives. He has also attempted to make up for Jobs departure by building a creative brain trust that includes Jimmy Iovine and Dr. Dre, who are joining the company as part of Apples acquisition of Beats Music. A full assessment of Cooks ability to develop new hit products wont be possible until the release of Apples forthcoming smart watch, which the Times says we should expect toward the end of the year.
How Tim Cook is reshaping Apple over time
16
Jun
2014
Comments are closed.
MONDAY, FEBRUARY 24, 2025
WHITE PAPERS
Mission-Critical Broadband – Why Governments Should Partner with Commercial Operators:
Many governments embrace mobile network operator (MNO) networks as ...
ARA at Scale: How to Choose a Solution That Grows With Your Needs:
Application release automation (ARA) tools enable best practices in...
Latest Comments
-
04. 05. 2013 00:51 -
28. 03. 2013 13:30 -
27. 03. 2013 17:21